Ck One Cologne

• Apply to pulse points where your body generates heat: wrists, neck, behind ears, inner elbows, and chest. The warmth helps diffuse the scent throughout the day.
• Spray from about 6-8 inches away for even distribution.
• Apply to clean, moisturized skin—fragrance lasts longer on hydrated skin.

How much to use:

• Less is more. Start with 2-3 sprays and adjust based on the fragrance's strength.
• For eau de toilette (lighter), you might use a bit more; for eau de parfum or parfum (stronger), use less.

Timing:

• Apply right after showering when your pores are open.
• Don't rub your wrists together after spraying—this breaks down the fragrance molecules.

Making it last:

• Layer with unscented or matching lotion first.
• Store bottles in cool, dark places away from direct sunlight and heat.
• Avoid spraying on clothing as it can stain and the scent won't develop properly (though some people do this intentionally for longer-lasting wear).

General etiquette:

• The scent should be discovered, not announced—people should only smell it when they're close to you.
• Be mindful in enclosed spaces like offices or public transport.